PARSED CONTENT

The web page states the following, "Murray Ward produces an impressive range of gentlemens jewellery including, sterling sliver cufflinks, with great designs from contemporary to sporting cufflinks." We saw that the web page stated " The sporting range of cufflinks covers sports as varied as Hunting, shooting, fishing to golf, tennis, skiing, sailing and motor racing and many more." It also said " Murray Ward includes a range of contemporary cufflinks featuring music, financial and entertainment designs all produced to the highest quality in sterling silver." The header had Murray Ward as the highest ranking optimized keyword. This keyword is followed by Cufflinks, Sterling silver, and Helen Ward which isn't as urgent as Murray Ward. The other words mw.vpam.co.uk uses is studs. pins is included and could not be understood by search engines.